The content you create is one of the most important aspects when starting a blog, new website or business online. However at the end of the day promoting your content and getting traffic to your site is the most crucial element to convert your visitors to customers.
With over a billion active websites in the internet today the competition is fierce and is basically a numbers game. Meaning the more traffic you have the better your chances of surviving and thriving online.
In order to compete in this field you need to create better content, provide more value compared to your competition and finally make sure your audience finds your content by having a clear marketing strategy. Focusing on great content alone will not lead you anywhere.
However blowing through a massive budget each month to get traffic flowing to a site is not something that everyone can afford. Luckily people can increase exposure, increase backlinks and increase traffic for free using a variety of methods.
However most people have said that it is impossible to do. Furthermore very few people have the correct answer to this impossible quiz.
12 different internet entrepreneurs from the YEC community were asked questions on how to increase traffic without a budget and these are some of their tips.
1. Up Your Social Media Game.
Over recent years social media has come to play a pivotal role when it comes to branding and marketing. Furthermore if you have spent any amount of time on the internet you will notice that big businesses have embraced it, small and medium enterprises have embraced it and so have entrepreneurs.
It is essential that you take advantage of the audience reach that comes from social media. Facebook, Twitter, Instagram, Google+ are some of the social media channels that you should really focus on. They provide a platform to engage and interact with your customers as well as share the latest content with them and increase traffic without a budget.
How to Promote Website Content on Social Media.
Ensure that your follow buttons are visible somewhere on your site. This will also to make it easy for people to follow your company. This is a great way to keep in touch with your customers and find out their behavior as well as their needs.
Make sure to post often and be consistent by making personalized high quality images. Furthermore ask your clients to share the content so as to increase the reach. This can be enhanced by adding a share button. A chain reaction can be started by sharing your content online and can be used to kick off an organic campaign that might even go viral.
Follow the One-in-Seven Rule.
This rule has been applied by several companies over time and still holds true even though it sounds as a cliche. This rule states that one in seven posts should be a promotional post. The rest of the six posts should focus on value content and aim to …